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10/03/2012

The UNREAL Candy Unjunked BzzCampaign


The UNREAL Candy Unjunked BzzCampaign
 

Today I would like to tell you about UNREAL Candy Unjunked, which is a new line of candies that is produced without corn syrup, any artificial ingredients, such as artificial flavors, colors or preservatives, without hydrogenated oil, and without GMO’s, while also offering a sugar amount of only 40% of regular candies available.

As a member of BzzAgent, I got an invitation to participate in this campaign. I received a free product coupon and a few Buy one get one coupons to pass out to people, in return for my honest opinion about the product.

So, how did the UNREAL brand come into life? Well, on the UNREAL website it tells the story of a dad who took away his son’s candy from halloween, and the son, of course disappointed and mad, tried to prove to his father, that candy couldn't be so bad. He was searching for information online, just to find out that his father was right all along, and he also found out, that all unhealthy "junk", such as corn syrup, hydrogenated oils, artificial flavors, preservatives and colors, were not there to make the candy taste better. The only purpose they had was to make the production cheaper! So, this is how the development of UNREAL candy started.

 

Now, you may be like me wondering, how can candy with less than half of the regular amount of sugar in it, and without so much other stuff taste good? I was sceptic about this, and when I received my coupon I headed to the store to pick out one variety. The line of UNREAL Unjunked Candy includes five different varities: - Candy coated chocolates, - Candy coated chocolates with peanuts, - Chocolate covered peanut butter cups, and, last but not least, - Chocolate caramel nougat, available with and without peanuts.

First of all, I found it hard to find these at the stores I usually shop at, but thanks to their website I found out that they are available at Walgreens and CVS, besides others. With my free product coupon from BzzAgent I picked out the UNREAL #54 Chocolate covered candies with peanuts, which are the healthier option for regular M&M's with peanuts. My first impression was quite positive, I liked the colorful package and the colors of the candies were also nice, keeping in mind that only natural ingredients are used to produce the candy, including the color of the outside shells. When I tried the candies, I was not very impressed, the chocolate lacked the sweetness I am used to and that I love about chocolate candies. It's hard to describe the flavor in words, but the chocolate tasted "flat", kind of bitter, but even the unsweetened baking chocolate available in stores tastes somehow sweeter than this candy. The peanut inside was okay, but also not really comparable to the competitor's real brand product, in my opinion. It tastes a little too hard, maybe a little over-roasted even.

I would have loved to be able to try out all of the available varieties, but there was only one coupon for a free trial candy. Maybe the other varieties would have been better. For the health facts alone, I will definitely give the other varieties a try soon. I think the UNREAL Unjunked Candy is a great idea and much needed in today’s "junk food" society!

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